![](https://freight.cargo.site/t/original/i/a7c1753ba9cdebf137090eafdd02ea9fc751695cf5320999657880373094534b/Screen-Shot-2021-05-19-at-12.43.34-PM.png)
THE MUSEUM OF LAPTOPS
Project: Launch of the 2021 Samsung Galaxy Book
Role: Senior Art Director
Agency: BBH NY
The laptop is history. To launch the Samsung Galaxy Book, a real-world museum was built to pay homage to the laptop – with installations, exhibitions and ambient sculptural art showcasing antiquated technology of our past.
Museum Identity
![](https://freight.cargo.site/t/original/i/000639a91949a00b7aee9187d7d31beadbd3ceffe1f977d189b0b3bf46fd73f2/Screen-Shot-2021-05-28-at-4.34.59-PM.png)
![](https://freight.cargo.site/t/original/i/319f20205e821928002315d5d3bb631e9b6c491dae0a4d0b643fd71f0bf1f44a/Screen-Shot-2021-05-18-at-4.09.25-PM.png)
![](https://freight.cargo.site/t/original/i/63a7e9ca9965e1e041fee86d34d59a44afcaff8521857c796a68ace7aae35cb6/Screen-Shot-2021-05-28-at-4.34.51-PM.png)
![](https://freight.cargo.site/t/original/i/64c1b351aac8a6fb8e14232af7bf0b2c5efb3a88f9f5a76ebaec08caa295c53e/Screen-Shot-2021-05-18-at-2.11.48-PM.png)
![](https://freight.cargo.site/t/original/i/9800a97a4fcd4e34cb0b82a4f6a8ac6b0cc5593d19619bfc9bcf014225b47b51/IMG_7021-1.jpg)